Google is being sued for tracking users even when they're browsing in incognito mode

* Google is being sued for gathering data from people using its "Incognito" browsing mode on Chrome. * The lawsuit alleges Google deliberately misleads users by saying its browser is private. * A Google spokesman pointed out it clearly alerts users to the fact their data may be visible to third parties when browsing in incognito mode. * Visit Business Insider's homepage for more stories. Google was hit by a class-action lawsuit in California on Tuesday which alleged the company continues to track the internet activity of Chrome browser users even when they're in "Incognito" mode. When you open a Google Chrome window in incognito mode, the program does not save your search history, but analytics data is still sent to the websites you visit via Google Analytics and Google Ad Manager. When you open an Incognito window, the browser tells you your data may still be visible to "websites you visit," "your employer or school," and "your Internet service provider." Here's what it looks like when you open up a tab: The lawsuit was filed by law firm Boies Schiller & Flexner, and seeks a minimum of $5 billion in damages on the grounds that Google's presentation of incognito mode on Chrome "intentionally deceive[s] consumers." Google asserts that it is upfront with its users that their data from browsing incognito might be sent to third parties. "We strongly dispute these claims and we will defend ourselves vigorously against them," a Google spokesman told Business Insider. "Incognito mode in Chrome gives you the choice to browse the internet without your activity being saved to your browser or device. As we clearly state each time you open a new incognito tab, websites might be able to collect information about your browsing activity during your session," he added. The lawsuit currently has three plaintiffs attached to it, and is seeking a minimum of $5,000 per plaintiff. Join the conversation about this story » NOW WATCH: Here's what it's like to travel during the coronavirus outbreak
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PayPal parts with top advertising executive after shifting its marketing strategy during the pandemic

* PayPal's chief creative officer Steve Simpson, its top advertising executive, left the company after about a year. * The move came after PayPal shifted its marketing strategy during the coronavirus pandemic, placing less emphasis on the brand and more on catering to small businesses, said a source with direct knowledge of the marketing operation. * Simpson's departure followed that of CMO and former Apple executive Allison Johnson in May. Both "decided to leave PayPal" as the company streamlines its global marketing functions, according to a PayPal spokeswoman. * Visit Business Insider's homepage for more stories. PayPal's highest-ranking ad executive Steve Simpson left earlier this month after just over a year as part of a restructuring of its global marketing business. Simpson, who was chief creative officer, was hired to make high-minded ad campaigns to help PayPal stand out from competitors like Square, Stripe, and Apple Pay. But this strategy chan...

TikTok confirms it will sue the US government, alleging Trump failed to provide 'due process' before issuing ban

* TikTok confirmed Saturday that the company planned to sue the US government over President Donald Trump's executive orders targeting the popular app. * A company spokesperson said TikTok experienced "a lack of due process as the administration paid no attention to facts and tried to insert itself into negotiations between private businesses." * TikTok, which has surged in popularity over the past year, was known as Musical.ly until it was purchased by the Chinese company ByteDance in 2017 and renamed. * The president on August 6 and August 14 signed executive orders targeting TikTok. * Visit Business Insider's homepage for more stories. TikTok on Saturday announced it plans to sue the US government over President Donald Trump's executive orders pertaining to its ownership, arguing the company was deprived of its due process rights. The president, who began targeting TikTok in July, issued an executive order August 6 making it illegal for American compani...

A pair of former champions headline UFC Fight Night: Munhoz vs Edgar — How to watch

* UFC Fight Night: Munhoz vs Edgar will be streamed live on August 22, exclusively through the ESPN+ streaming service. * In the main event, former UFC Lightweight champion Frankie Edgar will make his debut in the bantamweight division in the 27th match of his UFC career. * With 13 career wins by knockout or submission, 5th ranked Pedro Munhoz is the former Resurrection Fighting Alliance bantamweight champion and one of the UFC division's most formidible fighters. * Prelims are set to start at 6 p.m. ET and the main card is scheduled to begin at 8:30 p.m. ET. * Every UFC Fight Night event is included with an ESPN+ subscription, which costs $6.99 per month or $49.99 per year. Product Card Module: Monthly Subscription Service Card size: small Former UFC lightweight champion Frankie Edgar will make his bantamweight debut against #5 ranked Pedro Munhoz in the main event of UFC Fight Night: Munhoz vs Edgar on August 22. Munhoz has dominated opponents in his 18 career wins...

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