Customer service startup SupportLogic just raised $12 million in a funding round backed by Sorenson Ventures

* Customer service startup SupportLogic just raised $12 million in a fundraising round backed by Sorenson Ventures and Sierra Ventures. * Founded in 2016, SupportLogic promises clients the "world's first intelligent support platform," using AI and natural language processing to extract data from customer queries. This can reduce churn, prevent complaint escalations, and help companies better understand customers' needs, SupportLogic claims. * The customer experience industry is predicted to be worth close to $15 billion globally by 2025. * Visit Business Insider's homepage for more stories. SupportLogic, the San Jose-based startup trying to revolutionize customer service through AI, just raised $12 million in a Series A funding round backed by Sorenson Ventures and Sierra Ventures. The firm promises clients the "world's first intelligent support platform," using AI and natural language processing to extract useful data from their online ticketing systems. This can reduce churn, prevent complaint escalations, and help companies better understand customers' needs, SupportLogic claims. SupportLogic says it has helped clients reduce operational costs by 35%, reduce escalations by up to 40%, and sped up the rate of customer queries being resolved by 25%. "Support datasets contain valuable insights about how customers feel about [companies'] products," said Krishna Raj Raja, founder and CEO of SupportLogic. "It's critical to extract signals from this dataset and foster collaboration between support, sales, customer success, and product teams." Ken Elefant, managing partner at Sorenson, which led the round, said that the rise of subscription services means "churn and customer retention is a top priority for organizations." "SupportLogic's unique approach to this space and the technology they have built to extract signals from existing systems really excited us," he said. The customer experience industry is predicted to be worth close to $15 billion globally by 2025, according to research from analysts at Markets and Markets. Join the conversation about this story » NOW WATCH: Why Pikes Peak is the most dangerous racetrack in America
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SpaceX has a 'go' from NASA to return 2 astronauts to Earth on Sunday as Hurricane Isaias threatens several Florida splashdown locations

* NASA on Saturday gave SpaceX a "go" to undock the company's first crewed space mission, called Demo-2, and land it on Sunday evening. * Hurricane Isaias complicated original plans to return two astronauts to Earth aboard SpaceX's Crew Dragon spaceship in the Atlantic Ocean. * Elon Musk's aerospace company may now try to splash down NASA astronauts Bob Behnken and Doug Hurley in the Gulf of Mexico. * Two out of seven total landing sites near Florida must have good weather conditions, and NASA has until about 5 p.m. ET on Saturday to call off the undocking. * Should the weather worsen, NASA and SpaceX can try again a day later or some other date over the next two months. * Visit Business Insider's homepage for more stories. Astronauts Bob Behnken and Doug Hurley have a "go" to return to Earth this weekend and wrap up an historic space mission for both NASA and SpaceX. Behnken and Hurley launched to orbit aboard SpaceX's Crew Dragon vehic...

Here's an exclusive look at the pitch deck London fintech Lanistar used to raise $19 million at a $190 million valuation

* London-based fintech startup Lanistar has raised a £15 million ($19 million) funding round from Milaya Capital. * Founded in 2019, Lanistar is building a personal financial management platform that will launch later in 2020. * "We're expecting a huge amount of growth upon our launch and have already seen strong interest among our sign ups," Gurhan Kiziloz, founder and CEO of Lanistar, told Business Insider. * Visit Business Insider's homepage for more stories. The coronavirus lockdown in the UK has brought the importance of managing money into sharp relief. A recent study from Money.com shows that 71% of UK households have saved cash during lockdown, and, with uncertainty about jobs and the economy looming, money management is now front of mind for many. Lanistar, a banking platform with a focus on personal finance, is one company offering tools for consumers to better manage their money. It has just raised a £15 million ($19 million) funding round from Mil...

How to send your location on Snapchat to your friends through the app's Snap Map feature

* You can send your location on Snapchat to a single friend or to several users in a group. * To send a location on Snapchat, you'll need to visit your friendship history with a user and locate the "Send My Location" feature. * Once you send a location on Snapchat to a friend, they can tap it and zoom in to see where you are. * Visit Business Insider's Tech Reference library for more stories. Whether you want to share the location of your favorite restaurant or the address of your new apartment, you can easily send your location on Snapchat to your friends. You can do this using the Snap Map and will even be prompted to select who you want to share you location with the first time you use the app feature. You can choose to share your location with your mutual friends, a list of friends with exceptions, or a small group of selected friends. To send your location directly to a mutual Snapchat friend, you must visit your chat history through your friends li...

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